NDTMA Strategic Plan – 2012
The NDTMA Board of Directors adopted a strategic plan for NDTMA at their February 2012 board meeting. We recognize and history has shown that most organizations cannot ride one business model and expect to survive. As such, on an ongoing basis NDTMA will:
- Identify who are or could be customers of NDTMA
- Discover our customer’s specific and current needs
- Meet that need within the scope and resources of the Association
This plan is extensive in reach and consists of four key success-factor goals, with short term and long-term strategies to accomplish these goals. Attached is the complete strategic plan. However, in order to provide focus for the near term the board is concentrating on the following strategic elements of the plan during 2012:
Goal 1 – Develop a plan and process for the development of continued and expanded product and services offerings.
Action items for 2012:
- Ensure that the annual conference presents State-of-the-art topics with high quality speakers so that it is a “can’t miss event” for management and member companies.
- Market the Annual Conference across a broader segment of industries outside of strictly NDT (quality, calibration, training, consulting, auditing and the like).
Goal 2 – Develop a clearly defined adequately funded action plan for a sustainable and self-motivated approach to identify, recruit and retain NDT industry related organizations.
Action Item for 2012:
- Identify industries (aerospace, petrochemical, utility, automotive, steel making and other applicable industries) and organizations and departments, regional and divisional management levels where NDTMA has a limited presence; and strategize on ways to increase NDTMA exposure in these areas.
Goal 3 – Develop a leadership system that identifies and develops persons capable of serving in NDTMA leadership positions beyond the member level.
Action Items for 2012:
- Recruit qualified individuals from member companies with the desire to serve.
- Encourage past NDTMA Presidents and current board members to engage in ongoing identification of future leaders. Create a database of these potential leaders.
We welcome comments and suggestions from our membership and the NDT community at large. Send them to This e-mail address is being protected from spambots. You need JavaScript enabled to view it and they will be forwarded to the board of directors and appropriate committee for consideration and action.
Download NDTMA Strategic Plan here: 2012 strategic plan.pdf
